738G37 · 7.5 credits · Basic level (G1F) · Svenska språket
Rhetoric: Convincing in digital media
Active · next start HT 2026
100%
passed the latest ordinary exam
SKR1 · 7 Jun 2026 · 6 students
100%
passed the ordinary exams, all sittings over the last 5 years
SKR1 · 6 students
Exam
SKR1 Written report
- VG
- G
Ordinary exams
100% passed · 6 students
- 100%6
Re-exams
No sittings with at least 5 students.
- Get VG: 83% (6 students)
Other modules
Partial exams, hand-ins and labs. They are not part of the figures at the top.
Other module
MRE1 Oral presentation
- VG
- G
Main rounds
100% passed · 28 students
- 100%7
- 100%9
- 100%7
- 100%5
Later rounds
100% passed · 17 students
- 100%5
- 100%12
- Pass a later round: 100% (17 students), compared with 100% (28 students) on the ordinary exam
- Get VG: 49% (45 students)
Show small sittings (2)
Sittings with fewer than 5 students, often credit transfers or special sittings. They are not part of any figure on this page.
- 100%2
- 100%1
Other module
MRE2 Oral presentation
- VG
- G
Main rounds
100% passed · 21 students
- 100%8
- 100%8
- 100%5
Later rounds
100% passed · 17 students
- 100%5
- 100%12
- Pass a later round: 100% (17 students), compared with 100% (21 students) on the ordinary exam
- Get VG: 29% (38 students)
Show small sittings (1)
Sittings with fewer than 5 students, often credit transfers or special sittings. They are not part of any figure on this page.
- 100%1
Other module
OBL1 Active participation in seminars
- G
Main rounds
100% passed · 22 students
- 100%6
- 100%9
- 100%7
Later rounds
100% passed · 16 students
- 100%5
- 100%11
- Pass a later round: 100% (16 students), compared with 100% (22 students) on the ordinary exam
Show small sittings (1)
Sittings with fewer than 5 students, often credit transfers or special sittings. They are not part of any figure on this page.
- 100%4
Other module
MRE3 Oral presentation
- VG
- G
Main rounds
100% passed · 21 students
- 100%6
- 100%9
- 100%6
Later rounds
100% passed · 15 students
- 100%5
- 100%10
- Pass a later round: 100% (15 students), compared with 100% (21 students) on the ordinary exam
- Get VG: 53% (36 students)
Show small sittings (4)
Sittings with fewer than 5 students, often credit transfers or special sittings. They are not part of any figure on this page.
- 100%2
- 100%1
- 100%1
- 100%4
Other module
MRE4 Oral presentation
- VG
- G
Main rounds
100% passed · 20 students
- 100%9
- 100%11
Later rounds
100% passed · 12 students
- 100%5
- 100%7
- Pass a later round: 100% (12 students), compared with 100% (20 students) on the ordinary exam
- Get VG: 59% (32 students)
Show small sittings (1)
Sittings with fewer than 5 students, often credit transfers or special sittings. They are not part of any figure on this page.
- 100%4
Other module
FÄLT Written report
- VG
- G
Main rounds
100% passed · 14 students
- 100%7
- 100%7
Later rounds
100% passed · 5 students
- 100%5
- Pass a later round: 100% (5 students), compared with 100% (14 students) on the ordinary exam
- Get VG: 42% (19 students)
Show small sittings (7)
Sittings with fewer than 5 students, often credit transfers or special sittings. They are not part of any figure on this page.
- 100%1
- 100%1
- 100%2
- 100%1
- 100%3
- 100%4
- 100%4
Other module
MRE5 Oral presentation
- VG
- G
Main rounds
100% passed · 9 students
- 100%9
Later rounds
No sittings with at least 5 students.
- Get VG: 33% (9 students)
Other module
MRE6 Oral presentation
- VG
- G
Main rounds
100% passed · 6 students
- 100%6
Later rounds
No sittings with at least 5 students.
- Get VG: 83% (6 students)
About the course
Aim
Efter avslutad kurs ska den studerande kunna:
- tillämpa retoriska begrepp och teorier vid analys av multimodala budskap
- kritiskt diskutera hur medier och kommunikationsformer påverkar de retoriska förutsättningarna
- ge konstruktiv återkoppling med utgångspunkt i retoriska modeller och enligt givna kriterier
- tillämpa lämpliga retoriska strategier vid digitala presentationer
Content
I kursen används retoriska begrepp och verktyg för att analysera kommunikation i moderna medier. Under kursen introduceras även begreppet multimodalitet i relation till olika former av kommunikation som syftar till att övertyga mottagaren. Särskild vikt läggs vid hur de retoriska verktygens förutsättningar förändras i olika kommunikationsformer och -kanaler. För kursen relevanta vetenskapliga teorier och aktuell forskning introduceras och tillämpas i ett fördjupningsarbete. I kursen diskuteras också lämpliga retoriska strategier för att lyckas med digitala muntliga och skriftliga presentationer.
- Examiner
- Ulrika Axelsson
- Main field of study
- Svenska språket